Introducing

Norse Projects

Norse Standard is the new essential. Each garment is designed for longevity and inspired by timeless sportswear staples.

The Brand.

Founded in 2004, Norse Projects is a creative studio and brand, working at the intersection of art, design, and function.


The Philosophy.

Philosophically rooted in Scandinavia with a Nordic aesthetic, and the idea that good design is functional and timeless – the Norse Projects sensibilities are formed through active participation of contemporary culture along with a passion for innovation, technology, research, and continuous progress.

A dedication to quality garments lies at the heard of the Norse Projects philosophy, underscoring the maxim 'CREATED FOR LIFE – GOOD FOR ALL SEASONS'


The Design.

Based on a Danish design tradition as well as inspiration from architecture and the subtle landscapes of the North, each product is developed with an emphasis of relevance relating to its essential nature; from the fabric and yarns to the function it must perform.