The Super Guide

Drake Street: Burner Milano

Drake Street: Burner Milano

Some places move at a different pace. Northern Italy is one of them. The latest Drake Street collection draws from that rhythm. Inspired by the unhurried pace and effortless style found...

Drake Street: Burner Milano

Some places move at a different pace. Northern Italy is one of them. The latest Drake Street collection draws from that rhythm. Inspired by the unhurried pace and effortless style found...

The Uniform: Knitwear

The Uniform: Knitwear

Some pieces just work. The ones you reach for without thinking. The ones that make getting dressed easy. Knitwear is one of them.

The Uniform: Knitwear

Some pieces just work. The ones you reach for without thinking. The ones that make getting dressed easy. Knitwear is one of them.

The Return of Carolyn Bessette-Kennedy Style

The Return of Carolyn Bessette-Kennedy Style

At the heart of Carolyn’s wardrobe was timeless minimalism. She favoured pieces that felt polished but never overdone — a crisp shirt, straight-leg denim, tailored coats and simple knitwear.

The Return of Carolyn Bessette-Kennedy Style

At the heart of Carolyn’s wardrobe was timeless minimalism. She favoured pieces that felt polished but never overdone — a crisp shirt, straight-leg denim, tailored coats and simple knitwear.

A 2026 Superette Golf Tour

A 2026 Superette Golf Tour

Eight courses. Two islands. One road trip built around some of Aotearoa’s most scenic fairways. For 2026 we’re taking the Superette Golf Tour from the deep south of the South...

A 2026 Superette Golf Tour

Eight courses. Two islands. One road trip built around some of Aotearoa’s most scenic fairways. For 2026 we’re taking the Superette Golf Tour from the deep south of the South...

Superette x Slow Sundays March 2026 Run Club

Superette x Slow Sundays March 2026 Run Club

Eight hundred RSVPs. One Sunday morning. A community that showed up in full force. On March 1st 2026, we took over Newmarket with Slow Sundays Run Club for a morning...

Superette x Slow Sundays March 2026 Run Club

Eight hundred RSVPs. One Sunday morning. A community that showed up in full force. On March 1st 2026, we took over Newmarket with Slow Sundays Run Club for a morning...

Introducing: Pinky and Kamal

Introducing: Pinky and Kamal

Movement with intention. Pinky & Kamal arrives at Superette bringing thoughtful design, conscious production and pieces created to support a slower, more balanced approach to active living.

Introducing: Pinky and Kamal

Movement with intention. Pinky & Kamal arrives at Superette bringing thoughtful design, conscious production and pieces created to support a slower, more balanced approach to active living.