Meet The Team:
Mindy Lee & Dylan Bradley
Introducing Holiday Club Diaries, a summer-ready series spotlighting the people behind Superette. We spoke to the team and asked them a few questions about the season ahead, from their seasonal picks to holiday traditions and must-visit getaway spots. Get an inside look at the personalities that bring Superette to life and discover their go-to summer style cues.
Introducing:
Mindy Lee
Whats your role?
Customer care queen
What does your day to day look like?
Reply to emails, live chats and answering phone calls. Also helping our in-store team with anything tricky.
Whats your fave thing about working at Superette?
Being around a fun team, where no two days are the same.
Where will you be this Xmas and New Years?
Just at home spending quality time with the fam.
What's your current fave item or brand from Superette?
My favourite brands are Assembly Label and Ksubi
Introducing:
Dylan Bradley
Whats your role?
My role is number 2 dispatcher.. (Dispatching customer orders) Hahah...
What does your day to day look like?
My day to day is made up of walks to the coffee shop, dispatching orders and staying on top of supplies within the warehouse.
Whats your fave thing about working at Superette?
My favourite thing about working at Superette is definitely being around all the different clothes and brands that we get in, also how everyone works together to get things done and then come together to celebrate any achievements or milestones.
Where will you be this Xmas and New Years?
This Christmas I will be home, having a humble day in the sun and new years I will be in Mount Manganui
What's your current fave item or brand from Superette?
Oooh... My favourite brand that we currently have at Superette is Commoners and A.P.C.
New Arrivals
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Vendor:Birkenstock
Boston Suede (Regular)
Regular price $379.00Regular priceUnit price / perSale price $379.00new -
Vendor:Luna Bronze
Self Tanning Milk
Regular price $49.00Regular priceUnit price / perSale price $49.00new -
Vendor:Puma
Mens H Street OG
Regular price $180.00Regular priceUnit price / perSale price $180.00new -
Vendor:Samsoe Samsoe
Odin T Shirt 11600
Regular price $169.00Regular priceUnit price / perSale price $169.00new -
Vendor:Lettuce
You're My Fave Heart Card
Regular price $10.00Regular priceUnit price / perSale price $10.00new -
Vendor:Lettuce
Love You Red Heart Card
Regular price $10.00Regular priceUnit price / perSale price $10.00new -
Vendor:Samsoe Samsoe
Sanoura S/S Cardigan 15556
Regular price $299.00Regular priceUnit price / perSale price $299.00new -
Vendor:Bec and Bridge
Camille Blouson Dress
Regular price $449.00Regular priceUnit price / perSale price $449.00new -
Vendor:Samsoe Samsoe
Samac V Neck Polo 15974
Regular price $229.00Regular priceUnit price / perSale price $229.00new -
Vendor:Samsoe Samsoe
Sahammel X Shorts 15913
Regular price $269.00Regular priceUnit price / perSale price $269.00new
The Super Guide
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Meet the maker: Laura & Tara of Elce Swim
Meet the founders of ELCE Swim, Laura and Tara, as they share the story behind their considered, wearable resortwear label. From the brandâs evolution and sustainable approach to the effortless...
Meet the maker: Laura & Tara of Elce Swim
Meet the founders of ELCE Swim, Laura and Tara, as they share the story behind their considered, wearable resortwear label. From the brandâs evolution and sustainable approach to the effortless...
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You just had to be there... A 2016 Superette Th...
Before Reels, before soft launches, before everyone discovered neutral basics. A look back at 2016 through the Superette lens, equal parts iconic, chaotic and lovingly cringe.
You just had to be there... A 2016 Superette Th...
Before Reels, before soft launches, before everyone discovered neutral basics. A look back at 2016 through the Superette lens, equal parts iconic, chaotic and lovingly cringe.
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Introducing: Piece House
A fresh way to slow down and reconnect. Piece House brings beautifully designed, artistâdriven puzzles to Superette, turning quiet moments into mindful experiences and spaces into walls of personalised art.
Introducing: Piece House
A fresh way to slow down and reconnect. Piece House brings beautifully designed, artistâdriven puzzles to Superette, turning quiet moments into mindful experiences and spaces into walls of personalised art.
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Introducing: G.H. Bass
Where heritage meets everyday style. G.H. Bass brings nearly 150 years of American craftsmanship to Superette, offering timeless footwear that feels at home in both classic and contemporary wardrobes.
Introducing: G.H. Bass
Where heritage meets everyday style. G.H. Bass brings nearly 150 years of American craftsmanship to Superette, offering timeless footwear that feels at home in both classic and contemporary wardrobes.